I like your quote from Ben Franklin. I think that plays very well with the Apple, Inc. packaging concept. How you open the many "layers" and "unfold" the panels to reveal your new product. Very involving to the user.
Your image is quite interesting. I'm reading vertical growth with the individuals getting older and your building "stacking" in the background. I am interested to see how this plays into your package.
I am interested in the relationship between the first floor plate axon, the red floor and the newborn child image. The axon grows, but the people stay the same size. Is this a way of resisting that a building age? Does Newborn have an adolescence? Middle age? Obsolesence?
I find the axons informative, more so than the section. I wish the section to catch up to the axons. Since the floor plans are so communicative, I am hung up on why the sections are not. It is not from your lack of production, nor lack of visual acuity. Does the building resist section? Is it really a set of shifting plates and not an enclosed shell for you? For me a section is a way of committing to a specific inside and a specific outside; a definition of barrier. Where is this line? Can you define it as clearly as these colored renderings reveal planes shifting in space?
3 comments:
Amr,
I like your quote from Ben Franklin. I think that plays very well with the Apple, Inc. packaging concept. How you open the many "layers" and "unfold" the panels to reveal your new product. Very involving to the user.
Your image is quite interesting. I'm reading vertical growth with the individuals getting older and your building "stacking" in the background. I am interested to see how this plays into your package.
Amr,
Nice work there chief! It doesn't look like you are sleeping much these days. :-)
Amr,
I am interested in the relationship between the first floor plate axon, the red floor and the newborn child image. The axon grows, but the people stay the same size. Is this a way of resisting that a building age? Does Newborn have an adolescence? Middle age? Obsolesence?
I find the axons informative, more so than the section. I wish the section to catch up to the axons. Since the floor plans are so communicative, I am hung up on why the sections are not. It is not from your lack of production, nor lack of visual acuity. Does the building resist section? Is it really a set of shifting plates and not an enclosed shell for you? For me a section is a way of committing to a specific inside and a specific outside; a definition of barrier. Where is this line? Can you define it as clearly as these colored renderings reveal planes shifting in space?
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